James (Jon) Keel

Cincinnati, OH

BSChE 1969

MSCE 1971

After graduation, Jon moved to Cincinnati in 1971 as an environmental engineer with the Procter and Gamble Company. He left P&G in 1973 to work for The Henry P. Thompson Company, a privately held regional sales and marketing firm in the water and wastewater treatment capital equipment market. Over a 22-year period he became the owner and President/CEO of HPT. He sold his interest in the company in 1995. In 1987 he received an MBA from Xavier University.

Jon Keel has developed a local, national, and international reputation as a performance-based online marketing expert, having been actively involved in this arena since January, 1997. In addition to being CEO of Improved Results which he founded in September, 1997, he co-developed the Xavier University MBA E-Business program, where he taught online marketing and e-commerce, for over three years. Since 2008, his business has focused primarily on expanding online presence, reputation marketing, and conversion improvement for local and regional businesses. He and his wife, Colleen, live in Cincinnati. He is a past member of the Board of Executive Advisors for the Williams College of Business at Xavier and a current member of the Dean’s Advisory Council for the College of Engineering at the University of Arkansas and is very active at his church.

Arkansas Academy of Chemical Engineers, 2018.